Along with post-pandemic I Like Beer And Maybe 3 People T-Shirt . hang-ups, we’ve entered a wider era of “charmification,” which allows consumers to easily customize existing pieces, making them unique at a low cost. It’s no secret that the cost of living is ever-rising, no matter where you live, and many of us can’t afford to buy that new trending item every time it changes. Instead, the switching up of smaller details allows us to make pieces we already own feel new again, and provides a more affordable entry point into the luxury brands we dream to own. Echoing that sentiment is Lisa Sahakian, otherwise known as the mastermind behind LA-based accessories label, Ian Charms. “I think the rise has come from the organic urge for people to want to personalize and customize any aspects of their style that they can.
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Maybe one singular purse is trending, but people want their purses to have their own flair and reflect their personality,” she explains I Like Beer And Maybe 3 People T-Shirt .Similarly, Miu Miu’s recent “Tricks” launch describes the charms as a way to “have jewelry and adornments not only for the person but also for the object.” Outside of bags, it’s something we’ve seen with phone charms, jewelry and even sunglasses. Gentle Monster’s recent collaboration with BLACKPINK’s Jennie resulted in a slew of customizable silhouettes, each arriving with holes on either side of the frame to allow for any combination of Jennie-inspired charms to be added. Also evidenced by Lyst, who states that searches for ‘charms’ as a whole have surged by 150% over the past six months, it’s safe to assume that bags won’t be the only thing. Finally, the most obvious reason: we f-cking love nostalgia and anything that positively reminds us of our youth. London-based designer Sinead Gorey can attest to this, as her most recent fashion week collection featured iPod Nanos as belts, clips and necklaces and spiky gel nails in a nod to the noughties. “The inspiration for us was the noughties Paul’s Boutique bag era,” Gorey tells us. “It defines that kind of ‘bad taste’ of the 00s accessories, clashing prints, PVC leather bags, jelly chains and pom pom charms — everyone had one!”
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