Peachy Den Wage War Metalcore Chex T-Shirt . takes us to the sun-soaked streets of Margate for its Spring/Summer 2024 collection, tapping British model Stella Jones for a seaside adventure. Transporting us through a quintessentially English beach town, the campaign showcases Peachy’s seersucker co-ords, cotton separates and summer dresses, taking inspiration from sporty vintage styling. The standout pieces from the collection undoubtedly include the Cindy capsule, which started as a simple bikini set and eventually became one of Peachy’s most sell-out styles — transitioning into tops, shorts, capris and a new dress silhouette. “We loved the fabric so much that we saw its potential for use in ready-to-wear products.
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The Cindy set and new expansion styles are all swimmable; providing a whole new range of styles to mix and match from the city to the beach,” said founder Isabella Weatherby Wage War Metalcore Chex T-Shirt . “For me, the Peachy SS24 campaign really needed to communicate two things: the effortlessly cool style of the Peachy woman, and the quiet beauty of simple Summer moments. I envisioned the Agnes Martin-inspired hues against the muted, nostalgic ice cream colours of the British seaside. Margate felt like the perfect place to explore this vision and proved the ideal backdrop for Stella Jones to embody the ‘Brit girl cool’ that Peachy Den pioneers,” adds Art Director, Willa Burton. Take a look at the new campaign above and head to Peachy Den’s website to shop the latest drop. Euro Summer is trending and London-based, it-girl label Peachy Den has just the wardrobe you need to make it a reality. Its latest drop features a re-release of some of its best-selling silhouettes, including the ever-popular Cindy in bikini form alongside the brand-new Kylie Dress.In case you missed it, here’s why butter yellow is set to be the color of the summer.The Cindy bikini re-emerges in three core colorways of black, “Humbug” and “Parasol,” each coordinating with the brand’s Cindy top, shorts and capris. Crafted using Peachy’s new-and-improved stretchy seersucker fabric, the bikini bottoms feature a fully-lined, cheeky cut with a frill waistband, while the bikini top boasts a classic triangle shape with a halter neck and tie sides.
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